Clean Beauty Flagship — Meatpacking District

This block-long space in the heart of New York's Meatpacking District is designed to house a clean beauty shop, an educational space, a cafe, and a spa.

The rawness and character of the warehouse-like space is celebrated in the design, where the extensive brick surfaces are dotted with glowing wall-mounted shelving inspired by the works of Donald Judd. Freestanding fixtures are lacquered in colors that remind of human skin tones, and plywood accents that riff on the roughness of the space provide a warm ambiance.

At the entrance of the space, a double height atrium houses a garden displaying some of the key plant ingredients utilized in the formulation of clean beauty products. A library-like space serves as an interactive laboratory that educates on the production of clean beauty - inviting guests to travel further and discover the vast product offering.